For a Digital Marketer, Content Marketer, or SEO, the mystery surrounding Google search algorithm can be frustrating and interesting. Numerous articles attempt to shed some light on this subject, but they frequently fall into the realm of speculation and opinion rather than anything concrete. With an estimated 5.6 billion Google searches per day, it’s safe …
Google Search Algorithm Update – What You Need To Know Now Read More »
The use of email in marketing is, to promote a company’s products and services and to compel customer loyalty. Email marketing is a type of marketing that can inform customers on your email list about new products, discounts, and other services. It can also be a soft sell to educate your audience on the value …
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Grey Hat SEO, For those looking to build their websites with healthy backlinks and rank at the top of Google, searches have been experimenting with various techniques. This article discusses grey hat SEO and how it affects search engine optimization campaigns. It examines how this has changed over time and what you should do to …
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Appearing in the top search results is essential for business growth, but there are many ways to do so. The dark art of black hat SEO is the wrong path. Black hat SEO attempts to game search engine algorithms. Continuous use of black hat SEO techniques is more likely to harm than help your search …
Black Hat SEO – A Descriptive Guide for Beginners Read More »
White Hat SEO is the use of Google-approved website optimization strategies, techniques, and tactics. The main focus here is on providing users with the best search engine results. White Hat SEO strategies prioritize providing readers with high-quality and relevant content that improves user experience over using more spammy techniques such as duplicate content that is …
White Hat SEO – The Ultimate Guide to Double Your Search Traffic Read More »
SEO stands for “Search Engine Optimization,” In simpler terms, it refers to the process of optimizing your website in order to increase its visibility when people search for products or services related to your business on Google, Bing, and other search engines. The higher the visibility of your pages in search results, the more likely …
PPC is a skill that should have in your toolbox or at least have a basic understanding of. Although 45% of small businesses use some form of online advertising, many of us are unfamiliar with pay-per-click. This guide will help you understand pay-per-click marketing in its entirety. What is PPC Marketing Pay-per-click, or PPC, is …
How To Optimize Your PPC Ads To Maximize Results Read More »
Google Ads is a Google-developed online advertising platform in which advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads in search engine results like Google Search (Google Search Network) as well as non-search websites, mobile apps, and videos. Services are priced using a pay-per-click (PPC) …
How To Make Money With Google Ads: A Step-By-Step Guide Read More »
